Career

 
 

I didn’t plan to work in tech…

It happened by chance. With a foundation in psychology and sociology, I’ve always been fascinated by what makes people tick. That curiosity led me from a small UK town into the world of technology, starting with a placement at Motorola at 17. Back in the late 90s, the mobile industry was on the brink of transformation. Within a year, I was seconded to Chicago to help launch a new software tool. At 18, I discovered the power of technology to change behaviour and shape how people connect.

From there, I joined Sony, supporting product planning and organising global conferences, before moving to London in the mid-2000s. At AOL, I stepped into product development, launching and optimising digital products that improved user experience and engagement.

In-House Roles

  • The Guardian – Product Manager during the shift from print to digital. Led the development of Digital Crosswords, transforming a print staple into a popular subscription product, and worked across the Arts, Music, and Culture portfolio to create engaging digital experiences - helping editorial teams embrace digital-first thinking.

  • Cantor & Ball (Consultancy Model) – Senior Consultant. Delivered major transformation projects for clients including GOV.UK, making public services more accessible for SMEs and shaping best practice in user-centered design.

  • OFX (FinTech) – Product Manager for UK & Europe. Ensured the platform was Brexit-ready, improved compliance workflows, and simplified user journeys for cross-border payments.

  • Genvis / DFES (WA) – Delivery Manager. Led delivery of the Australian Warnings System, a critical public safety platform standardising emergency alerts nationwide to keep communities informed during disasters.

Consulting & Advisory Work

  • Home Office – Worked as a Product and Business Analyst on a major digital transformation programme, improving workflows and service design. Later provided leadership coaching for senior managers, enabling agile adoption and cultural change.

  • Vizolution – Delivered digital transformation and service redesign to improve customer experience.

  • Barnardo’s – Supported the design and delivery of digital services for children and families, improving accessibility and user experience across key programs.

  • Agrimetrics – Supported early-stage setup of a data-driven AgriTech start-up, including governance and product frameworks.

What These Roles Taught Me

Across all these roles, one theme stands out: successful products and services start with people. Whether shaping digital culture at The Guardian, delivering financial solutions across global markets, or building critical safety systems for WA communities, I’ve learned that real impact happens when strategy, technology, and empathy come together.

Today, through Keep Good Company, I bring that principle to purpose-driven organisations - helping them design ethical, human-centered solutions that make a difference.